The moment Sir Isaac Newton deflected sunlight through a prism, humans became fascinated by the optics of color. Gaining notoriety as a subjective experience, the psychological effects of color have guided the evolution of brand and marketing science for generations. Efforts to kindle interest mimic nature’s laws of attraction, using color to stimulate a sense … Continue reading An Unspoken Promise: How Service Defines The True Colour Of Your Brand
Bubble Thoughts: Consider The Journey On Your Way To Creating a Memory
Bubble Thoughts . . . Those delicate moments of unfiltered insight, known to float between the conscious and sub-conscious, have played havoc with my daily routine. The absence of a commute and its pre-requisite shower, both reliable Bubble Thought portals, have forced me to wake early, many times before dawn, to capture insight before … Continue reading Bubble Thoughts: Consider The Journey On Your Way To Creating a Memory
Tell Me, What Were You Expecting?
I fully embrace a Next Generation mentality. Rapid changes in technology have created incredible new ways to connect, communicate, and collaborate not just locally, but globally … and beyond. Change, though, has come with a heavy price. The success of music streaming apps and other digital media options has rendered one of my favorite Development … Continue reading Tell Me, What Were You Expecting?
Culturally Speaking, The Grand Canyon Is Still Being Made
I was searching for solutions among the challenges one morning, and my music choice – “Music of the Grand Canyon” – reflected the mood. Nine year-old Nikolas came into the room, careful not to disturb the sanctity of a home office (“you can see me, but I’m not here”), but inexplicably drawn to the music … Continue reading Culturally Speaking, The Grand Canyon Is Still Being Made
Confidence Key To A Great First Impression
7 seconds . . . Conventional wisdom touts this duration as the critical span in which a person generates a First Impression . . . of another person, a new environment, music, a painting, etc. Basically, anything that can be evaluated through the five senses, will be. The senses then collaborate, reach consensus, and dispatch … Continue reading Confidence Key To A Great First Impression
Your Eyes Will Share The Smile Behind Your Mask
“Smile, You’re On Stage” This statement is scribed on signs that freckle the backroads and byways of Central Florida, a region that pre-pandemic boasted the highest volume of visitors among popular destinations in the United States. They remind thousands of hospitality professionals traveling to and from their venues that the pursuit of service excellence requires … Continue reading Your Eyes Will Share The Smile Behind Your Mask